How's your brand? Up to date or out of date? If you're not sure, you'll be interested in this workshop that looks at branding from five different directions: Bulletproof Your Brand — Strategic branding with Maja Haloway, the Marketing Mastermind Your Brand DNA — Brand essence with Leslie Ann Akin, the Brand Boss 5 Ways to Up Your Visual A Game — Branding with images by Amanda Goff, the Visual Virtuoso More than Just a Pretty Face — Branding with your website by Jan Bear the … [Read more...] about (Video) Xtreme Makeover Branding Challenge
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Revamp These Five Types of Web Pages to Boost Your Website’s Power
Whether you're just starting your website or trying to make it better, there are five types of web pages that will make the biggest difference in the quality of your site. Here are the five basic types of web pages and tips on making them perform at their best. Home Page Of all the types of web pages, the home page usually gets the most attention from the site owner. It serves as an introduction to you and your business and a sign post to more information. Most visitors come to your … [Read more...] about Revamp These Five Types of Web Pages to Boost Your Website’s Power
Sell Anything Online? The Supreme Court Sales Tax Ruling Applies to You
If you sell anything online, the new Supreme Court sales tax ruling needs your attention. On June 21, the US Supreme Court ruled that states may collect sales taxes from out-of-state online retailers. What that means is that if you sell an item from your website to an out-of-state buyer, you are responsible for paying whatever sales tax that state (or city or county) requires. The ruling upheld a South Dakota that out-of-state online seller must pay sales tax if they sell over $100,000 … [Read more...] about Sell Anything Online? The Supreme Court Sales Tax Ruling Applies to You
Why Web Maintenance Matters to Your WordPress Website
Web maintenance matters. Everything in the universe breaks, falls apart, or runs down. Besides that, there’s always someone trying to break in, destroy, or steal. Your website is vulnerable to both sources of chaos. The Dangers Your Website Faces Your website can break for many reasons. Most common, conflicting code can cause features of your website to stop functioning, create puzzling glitches that put off your web visitors — or even give the dreaded “white screen of death,” in which nothing … [Read more...] about Why Web Maintenance Matters to Your WordPress Website
Why You Need a Web Privacy Policy and How to Get One
On May 25, 2018, the European Union implemented the GDPR, a new law for internet privacy. The tsunami of privacy updates in my email box got me thinking about my own web privacy policy. Oops. I didn't have one. If you're like me, you may be collecting personal information without even thinking about it. Got a newsletter? Then you’re collecting names and email addresses. Send out postcards or other physical goods? Then you’ve got shipping information. Selling goods or services? Then you (or … [Read more...] about Why You Need a Web Privacy Policy and How to Get One